Hello! I'm so glad you're here.
As you know by now, my name is Bretta. I've spent the last decade learning the ins and outs of the business world and how I, as a marketer, can spend every day providing the most value to both the customers I interact with and the organization I work for.
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My Story
This past May I completed my MBA from Saint Joseph's University. It was almost ten years, to the day, that I walked across that stage for the first time as an undergraduate from the same university. As an undergrad, I was a Food Marketing major and a Business Intelligence minor. During my MBA studies, I earned certificates in Marketing and Leadership.
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Since graduating that first time I've held various marketing roles with various companies in various industries. I started my career in the CPG industry at Kraft Heinz. There, I held positions on both the consumer and foodservice sides of the business. After a few years I took an insights role at PPG (now renamed The Pittsburgh Paints Company). While there, I learned the benefits of consumer research and how insights and data should lead all decision-making. I then had a short stint with an organic Greek yogurt start-up. Though the company went under shortly after, it taught me about taking calculated risks and rolling up my sleeves and being scrappy. Next, I landed a role with PNC Bank where I led the marketing strategy and campaign execution for the Business Banking marketing line of business. All of this experience ultimately scored me a role at my current company, Aramark. Though starting on the Marketing Communications team, I've found my sweet spot on the Digital Marketing team where I've been a member for the last four years.
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I am currently searching high and low (and sideways and upside down) for my next role. This past summer I welcome baby #2 to my family. With his arrival, my husband and I relocated closer to our families and this move took me out of the commuting range for my current organization.​
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So why me? What do I bring to the table? First and foremost, let's talk about my can-do attitude. When I make up my mind about something, nothing can stop me. I'm a true believer in "if there is a will, there is a way." And with me, there is always the will. As a busy working mom, I know how to prioritize, time manage, and get sh*t done.
Additionally, I'm a people person. CliftonStrenghts finder told me something I already knew- of my top 5 strengths, 4 of them fall under the relationship building bucket. My superpowers are relating to people, empathizing with them, and identifying and anticipating their needs. The other strength in my top 5? Analytical. It's this combo that makes me a great marketer.